• Watch the 4 Cradle to Cradle Design talks by William McDonough (architect and co-founder).
• Take notes on the questions below.
– Who should we be designing for, what’s our current “design assignment”?
– What should be the very first step for designers in their innovation process?
– What is one paradigm shift proposed by William McDonough and the Cradle to Cradle Design?
– How does William McDonough define a toxic material?
– What are the two cycles in Cradle to Cradle Design?
– What are the 5 principles of Cradle to Cradle Design?
https://www.youtube.com/watch?v=6pg6OxQ7vOg (watch from 1:30-27:10 mins)