Hello!
I need help with the following mini case-study, the instructions are brief, however this course is focused on data driven decision making, utilizing concepts such as business analytics, inferential statistics, correlation and causation etc.
This is the case study assignment (quite brief): Analyze the case study and critique the approach and information presented. How would you improve on this case study? See syllabus for additional requirements. The cases are designed to encourage students to apply data analytics and statistical analysis concepts to analyze the case and propose suggested remedies using data for support. 
Link to the case study that is supposed to be analyzed: www.accenture.com/ca-en/case-studies/communications-media/manzoni
let me know if any further questions! thanks!