Chapter 1 in the text states that public relations should be based more on what an organization does than on what it says. Do you think this is a good way to think about the ethics of public relations? Why or why not? How important are ethics and values in public relations?
Use the information in the book and online lesson to support your answers and be sure to include citations and a list of references in proper APA format.
Additional APA resources can be found at Purdue University’s Online Writing Lab (OWL).
*****You should avoid posts that merely compliment (e.g. “Interesting post…”) or support (e.g. “I agree with you…”) another student’s work, or posting all of your responses in a single session and/or just before the Friday deadline. You will not be given credit for posts that do not meaningfully contribute to the discussion or expand the conversation, as determined by the instructor’s assessment.*****
Kelleher, T. (2020). Public Relations. New York, NY: Oxford University Press.
ISBN: 9780190925093
eBook version