Final: Integrating and Managing Data for Strategic Success
Background
XYZ Inc. is a medium-sized e-commerce company that has been operating for the past five years. The company has grown rapidly, but so has its data, which is now sprawled across various departments and systems. There are inconsistencies, data quality issues, and a lack of a centralized data governance strategy, leading to challenges in decision-making and business analytics.
Objective
Your task is to assist XYZ Inc. in establishing a comprehensive data management and governance framework to ensure data quality, consistency, and accessibility. This will involve various steps, from assessing the current state of data, initiating a data governance program, and implementing tools and artifacts to support data management.
Data Provided
You will be provided with three datasets:
1.    Customer Data: Information on customers, including their purchasing behavior and feedback.
2.    Product Data: Details of products, including pricing, categories, and stock levels.
3.    Sales Data: Records of sales transactions, including customer details, product purchased, and transaction dates.
Tasks
Task 1: Assessing Data Quality and Governance Maturity
Objective: Evaluate the current state of data quality and the company’s data governance maturity.
Deliverable: A report highlighting the findings of the data quality assessment and a scorecard for the company’s data governance maturity.
Task 2: Initiating Data Governance
Objective: Define the scope of the data governance program and identify the key stakeholders.
Deliverable: A document outlining the scope, objectives, and key stakeholders of the data governance program.
Task 3: Implementing Data Management Tools and Artifacts
Objective: Recommend and implement data management tools and develop key data governance artifacts.
Deliverable: A report outlining the recommended tools, and examples of data governance artifacts such as a data dictionary and data quality metrics.
Task 4: Building a Business Case
Objective: Develop a business case for the data governance program, showcasing the business value and expected ROI.
Deliverable: A comprehensive business case document.
Task 5: Evaluating Business Analytics Capabilities
Objective: Assess how the implemented data governance framework enhances the company’s business analytics capabilities.
Deliverable: A report evaluating the impact of the data governance program on the company’s ability to perform hypothesis testing, regression analysis, and risk assessment.
By completing this case study, you will have applied the principles and practices learned throughout the course, demonstrating your ability to address real-world data management challenges. This hands-on experience will solidify your skills in data governance, ensuring you are well-equipped to drive data-driven decision-making and contribute to the strategic success of any organization.