Assignment
#2: Research Presentation
For the purpose of this assignment, you have to choose
a topic within business and professional communication on which you will
deliver a research presentation. Just like the job interview presentation (Assignment
#1), this presentation should be delivered in the form of a manuscript that
contains, word for word, the entire presentation. The manuscript should be
1,200-1,500 words (excluding the bibliography).
It is important that the entire presentation is based
on and includes credible research. By credible research, I mean actual research
data in the form of statistics as recorded in scholarly research studies. Simply
put, every claim you make in the presentation should be backed up by actual
research data in the form of statistics from relevant research studies and
these statistics should be included in the presentation. You can access such
research studies via Google Scholar as well as the databases listed on the
Brooklyn College library homepage. If you are in doubt about whether the
material you have collected is appropriate for the presentation, ask me via
email. It is also important that the presentation is value-neutral. You are not
arguing a point; you are simply informing the audience in an objective manner
of what is known about the topic.
You can choose any subject within business and
professional communication; the most important thing, again, is that the entire
presentation is based on credible research, which is summarized and discussed
during the presentation.
The presentation should have an introduction, a main
part, and a conclusion. It should also include a bibliography of all the
material on which it is based. Here is what you need to do in each part of the
presentation:
The Introduction
Introduce the topic of your presentation by explaining
its importance and discuss how the rest of your presentation is organized. The
presentation should have a logical flow, which is clearly explained and
justified.
The Main Part
In the main part of the presentation, you provide a
comprehensive and nuanced review of what research has discovered about your
chosen topic, nicely organized into sub-topics, which you clearly introduce to
the listener. It is important that your properly integrate and synthesize the
research data that you discuss instead of simply discussing one individual
study after the other. The presentation should have a coherent story line and
be organized into main points and sub-points. Do not mention the names of researchers,
their affiliations, or make any methodological comments. Just focus on the actual
research data which should be included in the presentation.
The Conclusion
You should end the presentation by summarizing your
main points and discussing any gaps in the research that future researchers
should address.
The Bibliography
Please include an alphabetized list of all the material
on which your presentation is based.
http://publicspeakingproject.org/PDF%20Files/Informative%20web%201.pdf
https://writing.colostate.edu/guides/pdfs/guide52.pdf
https://www.pearsonhighered.com/assets/samplechapter/0/2/0/5/0205467350.pdf
https://he.kendallhunt.com/sites/default/files/uploadedFiles/Kendall_Hunt/Content/Higher_Education/Uploads/Coast_PS_1e_Ch10.pdf
https://www.baruch.cuny.edu/tutorials/weissman/oral_presentations/public_speaking_guidelines.pdf
https://www.cengage.com/resource_uploads/downloads/0534579248_50529.pdf
https://2012books.lardbucket.org/pdfs/public-speaking-practice-and-ethics/s19-informative-speaking.pdf
List
of Topics
Here are some topics other students have written about
for Assignment #2. You are welcome, but in no way required, to consult this
list when you select your own topic.
Bullying in the workplace
Business etiquette
Corporate whistleblowing
Differences between male and female leadership styles
and approaches to conflict-resolution
Economic and non-economic sources of employee
motivation
Employee morale and turnover
Employee productivity
Employers’ use of social media during the hiring
process
High performance teams in the workplace
Intercultural differences in business and professional
communication
Intergenerational differences among employees
Research on the advantages and disadvantages of
telework
Social media advertising and marketing
The impact of attire in the workplace
The diverse workplace
The economics of corporate social responsibility
The relationship between office layout and employee
interaction
Work-life balance
