Read this Download thiscase study and answer the following questions in a Word document:
(1) For the Caribbean Palms Resort, what are the pros and cons of returning to offering Palapas on a first-come, first-served basis?
(2) What pricing strategy would you recommend that the Caribbean Palms Resort use to maximize the profitability of their palapas?
(3) What changes and/or systems/processes, if any, would the Caribbean Palms Resort need to make to support your recommended pricing strategy?
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